Cuba has presented a Portfolio of Opportunities, available in both the Mariel Special Development Zone, as well as the rest of the country. The opportunities listed by sectors, can be found below.
AGRICULTURE FORESTRY AND FOOD SECTOR
Availability of agricultural land with uncultivated areas permitting expansion of the current productive limits within a short time. The country has 6.3 million hectares of agricultural land; of this only 2,640,000 hectares are being cultivated.
Access to the domestic market, increased demands and good strategic position for access to markets in the area. Domestic market potential according to importation levels is around 1,900 million USD. Cuba also has natural advantages to promote exports mainly to areas in the Caribbean.
The agricultural system has drawn up development programs of the principal products to the year 2020. It also foresees logistical investment projects in production chains, from producer consumables to final clients.
Cuban Premium tobacco (cigars) is internationally recognized for its unbeatable quality and advantageous position among the competition. It is a product in great demand among smokers in the upper economic range market. Associated with the prestige of its portfolio of brands and Cuban tobacco leaves, other export products such as mechanized products and cigarettes are being developed.
Fresh citrus fruits (oranges and grapefruits), concentrated and simple juices and essential oils are products with experience and consolidated markets.
The main types are fruit pulp, especially mango and pineapple juice.
Exports basically include Superior Arabica (Crystal Mountain, Extraturquino, Turquino and Altura). The main clients are found in Japan, as well as France, the UK, New Zealand, Australia, Germany and other European countries.
This product has great export potential; currently it is being exported to European countries such as Switzerland and Belgium.
Possibilities for assortments of specific types of honeys (organic honey) and to diversify the formats besides exporting soft extract and dry pollen and diversified products such as beauty creams based on honey.
Other products with potential include charcoal, pine resin, vegetables and garden vegetables and seeds.
Since sugarcane was introduced to Cuba, the sugar industry sector has become one of the most important ones for Cuban agro-industrial production.
AZCUBA is the sugar industry group in charge of managing the entities that make up the sugar agro-industry for developing sugar productions, electrical energy, sugarcane byproducts and agricultural and industrialized foods.
Leading products in the sugar industry include: raw sugar; ecological / organic sugar; alcohol, rum, spirits and liqueurs and Sorbitol-FOS.
The industrial sector is related to the production of bottles and packaging, recycling raw materials, manufacturing electronic equipment and electrical appliances, chemical products and their byproducts, medical equipment, textiles, clothing and accessories, hygiene products, perfumes and cosmetics, all of which will be helped by foreign investment in the aim of generating production linkage, allowing imports to be replaced and exports to be increased.
Cuba is the largest island in the West Indies and, setting it apart from other destinations in the Caribbean. Tourism is a popular sector in Cuba, due to the hospitality of its people, exceptional natural attractions, local historic heritage, rich artistic and cultural life, unique healthcare situation, political stability and safety for tourists.
Record numbers of tourists are being witnessed, and in 2015, tourism figures have increased, reaching the 3 million visitor mark. This figure is expected to increase in the coming years.